D-ID, a trailblazing startup from Tel Aviv, has unveiled a brand-new mobile app that promises to revolutionize how we view photos. Remember those animated family photos that took the internet by storm? That was D-ID’s handiwork. Their latest innovation? Translating still images and a bit of script into lifelike videos, all thanks to the magic of AI. Initially offered, this tool on their web platform, the Creative Reality Studio. But, with the mobile app launch, things became even more accessible.
➜ From Still Photos to Videos
D-ID’s Creative Reality Studio is a fascinating technology that allows users to animate their chosen images – be it a digital representation of oneself, legendary historical figures, or even beloved fictional characters.
➜ Versatility in Application
Initially, D-ID had set its sights on the corporate world, envisioning its technology being used for product marketing, corporate training, and internal and external communication.
➜ Ease of Mobile Use
Once users download the D-ID app from the App Store or Google Play, the world of animated videos is at their fingertips. They can either go for one of D-ID’s pre-designed “digital people” or opt for an image from their collection. The cherry on top? You get to choose what the digital persona says in any of the 119 languages available and even select the voice’s tone – cheerful, sad, whispering, you name it!
➜ The Secret Sauce of D-ID
The genius behind D-ID’s platform, as revealed by CEO Gil Perry, is a blend of proprietary and open-source AI tech. Perry elaborates, “A foundational model at the heart of our tech can generate video frames simply from audio cues. Our API is mighty, offering video rendering at a staggering 100 FPS, quadrupling the speed of regular real-time rendering.”
âžœ Who’s it for, you ask?
While AI specialists are the primary target, Perry believes anyone with a penchant for crafting videos featuring digital personalities will find value. Perry adds, “Whether you’re looking to recreate a historical icon, a fictional hero, or even an ancestor, this app facilitates video production wherever you are, effectively cutting down production costs.”
➜ Ensuring Responsible Use
D-ID is quite vigilant about the potential misuse of its technology. With the risk of deepfakes and the spread of misleading information, they’re actively working to enforce robust moderation policies. Moreover, the company is committed to respecting copyright laws and aligning with AI protocols and has clarified that it won’t knowingly offer its tech to contentious sectors.
➜ Impressive Track Record
Before the mobile rollout, D-ID’s desktop version witnessed a daily surge of 60,000 new users. Perry informed that an impressive count of over 150 million videos had been produced via their platform. Their API, on its own, boasts more than 200,000 users.
➜ Reaching a Wider Demographic
D-ID is eyeing a vast market by going mobile, including those predominantly using mobile devices. Whether it’s existing patrons seeking a more streamlined studio experience on mobile or newcomers eager to explore, D-ID’s mobile app caters to all.
➜ Subscription Details
The mobile service won’t be free, though. It will run on a subscription model, with prices starting at a modest $5.99 a month. However, desktop subscribers can continue with their existing plans. And for the hesitant ones, a 14-day trial period is up for grabs.
➜ A Global Perspective
Despite being rooted in Tel Aviv, D-ID boasts a global workforce. This has been crucial, especially during challenging times like the Israel-Hamas conflict. Perry emphasized the dedication of their teams globally, particularly highlighting the unwavering commitment of their Ukrainian team.
➜ Financial Milestones
D-ID’s upward trajectory isn’t just about user numbers. Last year, they secured a whopping $25 million in a Series B round. This was soon after their Deep Nostalgia and LiveStory initiatives went viral, where users animated historical family photographs, with some even adding voiceovers.
In a world where we’re constantly striving to blur the lines between reality and virtual, D-ID’s newest app is a game-changer. By offering a seamless transition from still photos to dynamic videos, it’s not just about technological prowess but also about revisiting memories and rewriting history. With D-ID’s commendable emphasis on responsible use, we can only hope other tech players take a leaf out of their book. For more such insights, be sure to check out NeuralWit.